Delving into the “Unexpected Red” Theory Trending in Interior Design

André François McKenzie

While interior design trends come and go, they always offer insights worth considering. One of the latest trends making waves on platforms such as TikTok and other social media channels is the unexpected red theory.

Understanding This Trend

The unexpected red theory suggests that the introduction of red elements into any room, regardless of its existing color scheme, energizes and stimulates a space. As one of the primary colors, red naturally draws attention, enlivening the space it occupies. This theory embraces red as a focal point to stimulate the senses and evoke passion, without overwhelming the overall aesthetic.

Pros and Cons

As with all interior design trends and choices, the unexpected red theory comes with its own set of advantages and disadvantages to bear in mind. On one hand, red accents make bold statements, effortlessly infusing lackluster rooms with vitality and character. On the other hand, according to color theorists, red can evoke strong psychological and physiological responses. Therefore, it should be used sparingly, particularly in areas of the home where relaxation is important or excessive stimulation is unwelcome, such as a library or bedroom. In such spaces, the introduction of unexpected red elements may be jarring and distracting. 

Implementing Unexpected Red into Your Home

Many people have come to love experimenting with the unexpected red theory in their homes. If you’re ready to get started, consider incorporating items such as a mirror or artwork with a cherry red frame, a vintage crimson light fixture, or burgundy throw pillows. Or go a bit bolder, by adding red drapes to your living room or brightening up your kitchen with a red backsplash and cookware. For the best results, reserve this style for spaces where you’re typically active and busy, such as your office, basement, or study, rather than areas designated for relaxation or unwinding.