Summerfest, one of North America’s premier music festivals, has been a cornerstone of Milwaukee’s cultural landscape since 1968. This beloved musical extravaganza takes place along the stunning shores of Lake Michigan at Henry Maier Festival Park, transforming Milwaukee’s lakefront into a vibrant celebration of music, culture, and community. What began as a local festival has evolved into an internationally recognized event that draws hundreds of thousands of music enthusiasts from around the globe. As Milwaukee’s signature summer event, it has become a must-attend festival for music lovers worldwide.
Unlike traditional weekend-only festivals, Summerfest spans three consecutive weekends (June 19-21, June 26-28, and July 3-5), offering nine days of world-class entertainment. The festival features over 600 acts performing across 12 stages, making it one of the most diverse music festivals in North America. Its reputation for booking both legendary performers and emerging artists has earned it recognition as “The Big Gig” among industry insiders and music aficionados, with performances running from noon to midnight each festival day.
This year’s Summerfest introduces several exciting innovations to elevate the festival experience. The newly upgraded American Family Insurance Amphitheater, the festival’s crown jewel, features state-of-the-art sound systems and enhanced VIP amenities. The 2025 lineup showcases an impressive array of talent, including headliners Hozier, The Killers, Megan Thee Stallion, and Lainey Wilson, representing genres from alternative rock to country and hip-hop.
For discerning attendees, Summerfest 2025 offers several luxury experiences. The Level Up Deck provides an exclusive viewing area with premium sight lines, a private bar, and concierge service. The VIP packages include access to air-conditioned lounges, gourmet catering, and dedicated entrance lanes. The Business Connect Lounge offers networking opportunities with industry professionals and special access to Summerfest Tech, a concurrent technology conference featuring innovative workshops and keynote speakers from June 23-26.
General admission tickets start at $30 per day, with various premium packages available. Multi-day passes and corporate packages are also available.
